If you landed on this page, you are probably considering hiring a content creator for your wedding. You might also be wondering whether a content creator can replace your photographer or videographer. That’s a great question, and I’m here to explain the role of a content creator, how it differs from a wedding photographer or videographer, and who you should hire for your wedding.
Who is a Content Creator?
Content creators capture moments of your day for you to post on social media. They help capture behind-the-scenes moments and fun, important events of your big day without necessarily being in your way. Most content creators will edit and provide photos and short reels that you can post on your social media immediately. Some content creators also post on your behalf.
Is a content creator right for me?
Are you someone who actively posts about your life on social media? If the answer is yes, then you will benefit from a content creator.
What will the content creator provide?
Content creators will present you with high-quality photos and videos that you can post on social media. This ensures that you have great content for your wedding that you can post, or they can post on your behalf while you enjoy your big day.
Why should I hire a content creator?
Let’s be real, if you ask any of your wedding guests or bridal party to take photos and videos for you to post, they may not always be present to capture the moments you want. Secondly, content creators are professionals who know how to use their phone or camera to get the right angles and quality, ensuring there is no shake, for example. Also, content creators are skilled at editing photos and videos for social media, saving you a lot of time.
Can I hire a content creator instead of a photographer or videographer?
My straightforward answer is no. The role of a content creator is very different from that of a photographer or videographer. While the content creator might capture many of the same moments as your photographer or videographer, the medium, purpose, and outcome are often very different. For example, a content creator would mostly be taking photos and videos on a good phone so that they can immediately post them for you, do Facebook Live or Instagram Live during the ceremony, create collages, and apply cute stickers to your photos to make them more appealing for social media consumption. Your content creator will not deliver a complete gallery of images or a full wedding video.
On the other hand, your wedding photographer will ensure every single moment of your wedding is captured at its best, with the right angles, directing you with posing, and ensuring you get the best photos for your wedding album or wall enlargements. The quality and resolution of photos delivered by your photographer will be very different from those of your content creator. Similarly, with the videographer, they would try to capture your wedding day more like scenes of a movie to put together a cohesive wedding film, which would take several days to edit. The videos created by the content creator are normally short (between 60-90 seconds or shorter).
Conclusion
Thus, my recommendation is to hire a professional wedding photographer and videographer. If you have the budget or a significant social media presence, consider adding a content creator.
If you are looking to hire a wedding photographer or videographer or content creator, we at Cedar Cone Wedding Photography would be honored to serve you.
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